Green Claims Are Easy to Make,
But Hard to Verify
Are your restoration efforts truly reflecting your impact and providing you with unparalleled visibility? Green claims are everywhere, but today's audience demands proof: trees on the ground, tangible evidence. Without it, your sustainability messaging risks feeling inauthentic, failing to build the brand trust you need.
77% of Customers
are likely to quit brands accused of greenwashing
66% of Customers
are willing to pay a higher price for sustainable products
50%+ of Companies
were found making greenwashing claims with unverified evidence
